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June 3, 1997 |
Meher Castelino
Meanwhile, fashion pundits and designers will have to keep the
current crisis in mind while predicting and setting footwear trends.
Till then, it's the turn of the corner mochi to make a
quick buck or two. Otherwise, of course, one could go barefoot.
Five figure price tags are no longer popular. Money is in short
supply and the first item to be offloaded from individual budgets
is designer garments. Though eating has become more important
than dressing up, the look of the day is still pert. And everyone
from designers Krishna Mehta and Shaina NC to upmarket stores
like Ensemble, Melange and Glitterati have joined the bandwagon.
At the feminine end, a battle is ranging between demand and supply.
We are talking about the numerous beauty and model contests cropping
up all over the country. There are the big ones like Miss India,
Glad Rags Manhunt, Elite Model and Super Model, Adonis Man of
the Year and Ford Super Model. Then there are the little ones
like - Miss Maharashtra, Bombay, Pune, Delhi, Suburban, etc. Followed
by the teeny-weeny ones -- Miss Beautiful Hair, Skin, Teeth, Eyes,
Ears, Nose, Different Parts Of The Body....
A successful contest needs good contestants and they aren't enough
to go around. So each organiser is trying to hardsell
his contest by presenting bigger and better prizes. And guess
who's raking in the moolah?
Maybe, grooming potential beauty contestants, like they do in
Venezuela where beauty is a major industry, is something ex-models
should concentrate on. Then, maybe, we will have a winner in international
contests every year and being beautiful won't be just a skin-deep
gift.
We are referring to the indomitable Maureen Wadia and Parmeshwar
Godrej. With their discerning eyes for detail and fashion, both
ladies could head the beauty lists themselves. For they really
have style, right down to their daintily manicured feet. Our Indian
beauties will have to come a long way before they can match up
to their mentors.
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Meher Castelino
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